SubscribeIpack-Ima Seda receives award for best innovation in the Biodegradable Food Packaging field within the environmental category.
Bioplastics, Biodegradable Food Packaging
The new range of NaturellySeda products has been awarded a Packaging Oscar 2009 thanks to the increasingly eco-sustainable and eco-compatible packaging emerging from the manufacturing partnership between Novamont and Seda, leading companies in the bioplastics and packaging sectors respectively.
The award was presented during the course of the Ipak-Ima event by the Istituto Italiano Imballaggio in the Environment special sections category (sponsored by Conai) for its contribution to prevention of environmental problems, based on factors such as energy savings, use of recycled materials, improved logistics, re-use, enhanced recycling processes and simplified packaging.
Recyclable, Biodegradable and Compostable Containers - NaturellySeda
NaturellySeda is a new range of recyclable, biodegradable and compostable containers, by Seda. They are the result 
of the group's ongoing environmental efforts and their constant search for low environmental impact packaging materials, technologies and solutions. The line includes glasses for cold drinks and single and double-walled cups for hot drinks, as well as containers and lids for ice cream and yoghurt, made in paper and a type of Mater-Bi containing raw materials from vegetable oils.
The NaturellySeda line is not only made with sustainable raw materials, it uses efficient manufacturing cycles to reduce environmental impact. In accordance with standards EN 13428, EN 13430, EN 13431 and CR 13695-1/2, NaturellySeda products can be recycled and also composted after use.
The NaturellySeda range complies with the upcoming EU regulatory framework regarding reduction of packaging requiring landfill disposal. It is also an effective response to growing consumer demand for products with eco-friendly packaging.
Bioplastic - Biodegradable and Compostable - Mater-Bi®
Furthermore Mater-Bi®, the bioplastic developed by Novamont, is biodegradable and compostable in accordance with European standards UNI EN 13432 and UNI EN 14995, and ensures performance very similar to traditional plastics, although it contains renewable raw materials of agricultural origin. It lowers emissions of greenhouse gasses, reduces the consumption of energy and non-renewable resources, thus completing a virtuous cycle: raw materials of agricultural origin are returned to the soil via a process of biodegradationand composting without the release of pollutants.
"The agreement with Seda is the result of a firm conviction that new economic models must be developed based on a conservationist rather than a dissipative approach," explained Novamont CEO Catia Bastioli. "And so our joint aim is to identify solutions which can allow us to avoid energy waste and limit CO2 emissions. With its bioplastics,Novamont is making a considerable contribution to a new industrial policy capable of balancing economic needs with sustainability, creating an integrated system involving the chemical sector, farming, industry and the environment forthe adoption of low environmental impact systems.”
“NaturellySeda concludes a virtuous cycle which starts out with the choice of raw materials which are renewable, recyclable and sustainable, continues through the use of new and efficient manufacturing plants with low environmental impact, right through to an end product which is recyclable, biodegradable and compostable. Seda has also for some time now striven to create partnerships with suppliers committed to reforestation and sustainable plantation programs in compliance with the FSC, PEFC and FSI certification systems,” stated Guido Robustelli, Marketing Manager for the Seda Group.
